Month: December 2017

What is Robots.txt file? | How it is created?

What is Robots.txt file? | How it is created?

( Robots.txt is a text file webmasters create to instruct web robots typically search engine robots) how to crawl or fetch pages on their website. The Robot Exclusion Standard is also known as the Robots Exclusion Protocol or Robots.txt protocol. You need a Robots.txt file only if your site includes content that you don’t want search engines to index like Your site…

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OFF PAGE OPTIMISATION

OFF PAGE OPTIMISATION

What is Off-page optimization? It refers to all the measures that can be taken outside of the actual website in order to improve its position in search rankings. It is the technique to improve the search engine ranks for our keywords. It is used to build backlinks on other websites It is a long-term process…

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On Page Optimization

On Page Optimization

It refers to all measures that can be taken directly from the website in order to improve its position in the search ranking. It is on Onsite optimization we optimize our website according to search engine guidelines On page optimization has an effect on our website listing On Page Techniques Keyword Analysis URL Tag optimization…

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What is SEO and its benefits?

What is SEO and its benefits?

SEO:- Search engine optimization It is an online marketing technique that helps to bring your website on Top of Search engine results for a particular keyword. Keywords:- When user type some words on Search Engine to find out something, then these words are referred as Keywords. Why we use SEO? To bring our website to the…

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Content Marketing

Content Marketing

Content Marketing Have you heard the expression, “Content is king?” If not, you have now. Great content is the fuel that drives your digital marketing activities: It is a key pillar of modern SEO It helps you get noticed on social media It gives you something of value to offer customers in emails and paid…

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What is Digital Marketing?

What is Digital Marketing?

Digital marketing, the promotion of products or brands via one or more forms of electronic media, differs from traditional marketing in that it uses channels and methods that enable an organization to analyze marketing campaigns and understand what is working and what isn’t – typically in real time. The Process of Promoting your product or…

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